Few luxury brands have embraced the art of collaboration with as much imagination and heart as LOEWE. With its roots in Spanish craftsmanship and a global eye for artistry, the house has become a master of merging tradition with storytelling. Under the decade-long creative leadership of Jonathan Anderson, LOEWE redefined what it means to collaborate—bringing together artists, studios, and iconic cultural moments to create collections that feel more like stories than seasonal drops.
As the brand turns a new chapter with newly appointed creative directors Jack McCollough and Lazaro Hernandez at the helm, we take a look back at LOEWE’s most iconic partnerships that have charmed collectors, inspired fashion lovers, and reasserted the house’s status as a global creative force.
A Spellbinding Journey: LOEWE x Studio Ghibli
LOEWE’s imaginative dive into the world of Studio Ghibli stands as one of its most beloved and ambitious collaborations. From the magical realms of My Neighbor Totoro and Spirited Away to the fantasy of Howl’s Moving Castle, these capsule collections celebrated Japanese animation through couture-level detail and artistry.
The Howl’s Moving Castle collection turned heads—and sold out instantly—featuring everything from jacquard sweaters and appliqué jackets to iconic LOEWE bags reimagined with Ghibli characters. A highlight? The jaw-dropping Howl’s Castle bag, a wearable sculpture composed of over 250 pieces of leather and linen, inspired by six classic LOEWE designs. Retailing at AED 78,190, it became a symbol of the brand’s artisanal innovation.
Following that success, the Spirited Away collection celebrated Hayao Miyazaki’s Oscar-winning tale with leather marquetry, patchwork inspired by traditional Japanese boro textiles, and lovingly rendered characters like No-Face and Chihiro stitched into scarves, puffers, and accessories. It wasn’t just fashion—it was a tactile fairy-tale.
Whimsy Meets Craft: LOEWE x Suna Fujita
In a heartfelt ode to family, memory, and imagination, LOEWE partnered with Kyoto-based ceramic studio Suna Fujita for the SS24 pre-collection. Founded by artists Shohei Fujita and Chisato Yamano, the studio’s charming, storybook-style illustrations came alive across deerskin bags, fluid dresses, and hand-embroidered outerwear.
Otters, penguins, lemurs, and pandas roamed dreamlike landscapes—from oceans to meadows and even outer space. The result was a joyous, whimsical universe wrapped in luxurious craftsmanship. Proceeds from the collection also supported Save the Children’s Education in Emergencies program, making the pieces as meaningful as they were magical.
Reviving Romanticism: LOEWE x William Morris
Tapping into the timeless legacy of 19th-century British textile artist William Morris, LOEWE unearthed four classic prints—Strawberry Thief, Forest, Acanthus, and Honeysuckle—directly from the Morris & Co. archives. Jonathan Anderson reimagined them with a contemporary twist: think bleached denim, bold orange details, and striking outerwear.
The collaboration bridged centuries, infusing heritage patterns with punk-inspired energy. From delicately embroidered jackets to canvas accessories that channeled Victorian poetry, this capsule was a celebration of history, art, and rebellion.
The Spirit of Summer: LOEWE Paula’s Ibiza
Few fashion drops capture the carefree essence of summer quite like LOEWE’s Paula’s Ibiza line. Launched in 2017, this sun-soaked collection has become a staple for stylish jet-setters, blending the island’s 1970s bohemian spirit with modern luxury.
Each season brings a fresh wave of vibrant staples—denim overshirts, tie-dye knits, beach-ready accessories, and colorful reinterpretations of the Puzzle, T Pouch, and Flamenco bags. It’s more than a capsule—it’s an escape in clothing form, packed with the joyful irreverence that made the original Paula’s Ibiza boutique legendary.
A Legacy of Collaboration and Creativity
Under Jonathan Anderson’s stewardship, LOEWE didn’t just partner—it created worlds. Whether paying tribute to Japanese animation, reviving Arts and Crafts romanticism, or bringing ceramic dreams to life, each collaboration stood as a love letter to craft, culture, and creativity.
As the fashion house embarks on a new era with Jack McCollough and Lazaro Hernandez, these collaborations remain a glowing testament to the brand’s commitment to innovation and storytelling. The past decade has proven that when LOEWE collaborates, it doesn’t just design—it dreams.
